Verxio Protocol, commonly referred to as Verxio, is a next-generation loyalty infrastructure platform built on Solana, designed to help businesses, creators, and developers seamlessly integrate loyalty into their customer experience. Whether you’re running a Web3 game, DApp, community platform, or even a traditional business exploring blockchain, Verxio makes setting up loyalty as easy as plug-and-play.
Verxio is a no-code, fully on-chain loyalty solution that allows anyone, technical or not, to launch powerful, customizable loyalty programs in under 5 minutes. From NFT-based loyalty passes to real-time reward notifications, Verxio transforms retention from an afterthought into a growth engine.
Built on Metaplex Core, Verxio leverages Solana's speed and low cost to offer scalable, modular, and intelligent loyalty tools. Think of it as CRM reimagined for the blockchain era—programmable, interoperable, AI-ready, and community-centric.
Why Verxio? The Problem It Solves
Setting up a loyalty program has always been a headache. If you're a business owner or a creator, you know the drill to build a loyalty system from scratch: you typically need a team of developers, a custom backend infrastructure, a database, and a ton of time. It's complex, expensive, and completely out of reach for most people. That’s the exact problem Verxio Protocol was created to solve.
As Donatus Prince, founder of Verxio, put it during the Colosseum Breakout Hackathon in Abuja:
“Loyalty is difficult to set up because you need a team, infrastructure, and a database, but with Verxio, it’s as simple as plug-and-play.”
Verxio Protocol makes launching a loyalty program as easy as setting up a social media profile. You don’t need to write a single line of code, have a developer, or have a huge budget. Just sign up, customize your loyalty platform, and launch it in under five minutes. It’s truly a no-code, all-in-one solution for modern loyalty. Verxio doesn’t just make loyalty easy, it redefines how loyalty should work.
Most CRM (Customer Relationship Management) tools today are reactive. They focus on churn, a fancy word for when users or customers leave your platform. The strategy? Wait until users leave, then try to win them back with emails, offers, or push notifications. But by the time that happens, it’s often too late.
Instead of chasing after lost users, Verxio builds systems that make people want to stay. And not just stay, but also invite others too. With Verxio, loyalty isn’t just about points. It’s about creating an experience that keeps users engaged, excited, and emotionally connected to your brand. Whether you're a Web3 app, a game, a creator platform, or a business—Verxio turns your users into superfans.
Core Features of Verxio Protocol
No-Code Loyalty Builder
Anyone can launch a loyalty program in minutes with no coding required. Just:
Click "Try for Free"
Customize your program's name, banner, and description
Add rewards and set design preferences
Deploy!
Dashboard Overview
Access real-time data on:
Total programs & members
Active passes & earned points
Program-specific activity
Leaderboards, contests, and raffles
Real-Time Loyalty Messaging
Thanks to the on-chain messaging feature, Verxio allows direct communication with loyalty program members right on the Solana Blockchain:
Broadcast-wide alerts
Tier-specific pings
Personalized pass (NFT) messages
This is not your typical CRM. It’s on-chain programmable loyalty, driven by Web3 logic and user behaviors. Your community doesn’t just hear from you, they feel seen
Verxio MCP – Loyalty Meets AI
Verxio recently launched Verxio MCP (Modular Command Protocol), which is a universal interface that lets LLMs like ChatGPT, Claude, and Replit interact directly with Verxio Protocol.
AI agents can now:
Spin up loyalty programs on your behalf
Issue passes
Manage programs
Broadcast messages
This means loyalty programs can be fully automated, context-aware, and even self-improving through LLM logic.
The figure above shows that Verxio Protocol offers everything you need and even more.
Built on Metaplex Core: The Power Behind Verxio
Metaplex Core is built around a single smart account called an Asset, which serves as the full representation of an NFT. Unlike traditional NFT standards on Solana that require multiple accounts to manage metadata, ownership, and behavior, Metaplex Core condenses all of this into one lightweight, composable structure. This dramatically reduces minting costs and simplifies the way NFTs are managed on-chain.
What makes Metaplex Core powerful is its plugin system. Plugins are on-chain modules that you can attach to the Asset to give it custom logic or behavior. Instead of hardcoding features like transfer restrictions or upgrade rules into the NFT itself, plugins let you dynamically add features like freeze conditions, burn-to-earn rewards, tier upgrades, or custom redemption rules. These plugins are modular, so you can mix and match them based on the use case—no need to remint or modify the core NFT.
In the case of Verxio, Metaplex Core enables the minting of dynamic NFT loyalty passes that can evolve based on user behavior. These passes aren’t just static images—they’re smart, programmable assets that can auto-upgrade tiers, deliver personalized on-chain messages, and trigger rewards or burns through plugin logic. This makes Verxio’s loyalty system not only cheaper and faster to deploy, but also far more flexible and powerful than anything possible with legacy NFT or CRM systems.
Verxio in Action: Real Stats
As of now:
21+ Loyalty Programs created
2,000+ Loyalty Passes issued
300,000+ Loyalty Points rewarded
AI-powered tutorials spin up programs via Verxio MCP
Zero upfront cost – pay as you scale. No usage, no fee.
Verxio won 1st Place in the Africa AltSchool Track of the Colosseum Breakout Hackathon 2025, securing a $5,000 prize on Superteam Earn alongside other funding and grants from SuperteamNG and Metaplex. Now, Verxio Protocol joins Ignition Season 3 by @SuperteamSG. From Nigeria to the global stage, Verxio is part of a powerhouse cohort spanning 6 countries and 3 continents.
Who’s Behind Verxio Protocol?
Donatus Prince – Founder, Integration Engineer, Southeast Lead DevRel @SuperteamNG, Open Source Contributor, Marketing Advisor
Beeman – Co-founder, Senior Software Engineer, Open Source Advocate, Winner of 2 Solana Hackathons, Maintainer of create-solana-dapps
What's Next? AdEngine for Web3
While Verxio is focused on loyalty today, the protocol is quietly building an AdEngine for the Web3 world, using the Metaplex ecosystem to merge retention and monetization in a permissionless, programmable way.
Imagine on-chain loyalty passes that unlock ad targeting, gamified referrals, personalized drops, and beyond. That’s the future Verxio is enabling.
Why Verxio Matters
Final Thoughts: Loyalty Isn’t Just Points Anymore
Verxio Protocol is reimagining loyalty:
From points to participation
From CRM to community
From manual to modular
From Web2 dashboards to on-chain, AI-driven engagement
Whether you're a founder, marketer, or builder, Verxio gives you the tools to turn customers into loyal fans and fans into ambassadors.
Reference
Tweets:
Donatus, Prince [@amdonatusprince]. “Building Verxio at the Colosseum Hackathon in Abuja made me realize that plug-and-play loyalty infra is actually a need.” X (formerly Twitter), April 8, 2025. https://x.com/amdonatusprince/status/1923762574102810933.
Donatus, Prince [@amdonatusprince]. “Verxio flips the traditional CRM model on its head. Instead of focusing on churn management, we build tools to keep your customers—and have them bring others.” X (formerly Twitter), April 7, 2025. https://x.com/amdonatusprince/status/1922343877098209367
Donatus, Prince [@amdonatusprince]. “Traditional loyalty programs are hard to build. You need a dev team, a backend, and a way to issue rewards. Verxio makes it as simple as minting an NFT.” X (formerly Twitter), April 6, 2025. https://x.com/amdonatusprince/status/1921612116961669140.
Ezudo, Nzube [@NzubeEzudo]. “Verxio is solving a real need for Web3 loyalty infra. Plug-and-play. Built on Solana. Backed by Metaplex Core. This is the future of programmable retention.” X (formerly Twitter), April 8, 2025. https://x.com/NzubeEzudo/status/1923076762403025162.
Web Pages:
QuickNode. “What Is Metaplex Core? A Lightweight NFT Standard on Solana.” Last modified 2024. https://www.quicknode.com/guides/solana-development/nfts/metaplex-core.
Antavo. “How Much Does a Loyalty Program Cost?” Accessed May 20, 2025. https://antavo.com/blog/loyalty-program-cost/.